Investors in Brand

Active Partners, we are a leading consumer-focused investment firm dedicated to backing and building the iconic brands of tomorrow. Founded in 2004, our team of consumer specialists has a strong track record of nurturing successful brands, bringing deep operational experience and an extensive network to all our partnerships. We partner with visionary founders, supporting them to fulfill their ambitions through every stage of growth. Our investment philosophy centers around mission-driven, community-led brands that resonate with consumers. Our portfolio includes well-known names such as Rapha, Secret Cinema, LEON, Finisterre, Soho House, Honest Burgers, The Fold, Vinterior, TALA, Facetheory, Northern Monk, Code First Girls, and Taylor & Hart, among others.

Distill Ventures specializes in providing investment and strategic support to spirits entrepreneurs aiming to create global drinks brands. The firm collaborates closely with founders to accelerate the growth of their businesses through capital infusion, industry expertise, and operational guidance. Distill Ventures' approach is tailored to nurturing innovation in the spirits industry, fostering creativity and market expansion for emerging brands. With a global perspective and deep sector knowledge, Distill Ventures aims to partner with ambitious entrepreneurs to build the next generation of iconic drinks brands. For more details on their investment criteria and portfolio, please visit the Distill Ventures website.

We, at Kering, are a global Luxury group managing the development of a series of renowned Houses in Fashion, Leather Goods, and Jewelry: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, Ginori 1735 as well as Kering Eyewear and Kering Beauté. We invest in Brands and Technologies for the Next Generation of Luxury Consumers

We are entrepreneurs dedicated to forging trust, transparency, diversity, and joy. We believe in the power of human connection, crafting experiences that resonate both on social media and in the physical world. As trailblazers, we shape territories and expand access in a new and "re-enchanted" retail realm. Our team is always on the field, valuing savoir-faire, expertise, and unparalleled service. Because in the end, that’s all we’ll remember. That moment, that person, that place. A treatment that released our pain or just appeased us. A scent or a taste. Something that made us more confident and powerful. Someone who made us feel good. Somewhere where the minds meet.a

eEquity is a sector-focused fund, investing in the intersection between technology and retail including companies with physical products, digital services and software. We actively invest in the digital space, having led 40 platform investments deploying over EUR 420 million. Our preference is to invest as the first institutional investor. Our investments range from EUR 5-20 million per company. Typically, we take large minority ownership stakes and dedicate substantial time and resources to guide, support and nurture our portfolio companies.

BOLD is the strategic venture capital fund of L'Oréal. We invest in brands, technology, and biotech & green science that are redefining the frontier of beauty.

Rite specializes in investing in Swedish and Finnish companies operating in IT-services, Software as a Service, and e-commerce sectors. As an active investor, Rite is dedicated to enhancing and preparing early-stage growth companies for advancement into the midmarket. Leveraging a robust value creation process and a steadfast sector-specific focus, Rite serves as a catalyst in nurturing its portfolio companies towards achieving their maximum potential.

Plug and Play is renowned as the ultimate innovation platform, dedicated to constructing the world's foremost innovation ecosystem and democratizing access to innovation worldwide. Their mission revolves around connecting entrepreneurs, corporations, and investors on a global scale. Over the last 15 years, Plug and Play has successfully integrated over 35,000 startups, 500 leading corporations, and numerous venture capital firms, universities, and government agencies across more than 20 diverse industries. With a presence in over 50 locations worldwide, including the U.S., China, France, Germany, South Africa, Singapore, Indonesia, and Brazil, Plug and Play collaborates with its partners to foster a unique ecosystem. This ecosystem facilitates impactful networking opportunities, invests in promising startups, and aligns key stakeholders to drive innovation forward.